About
Mohamed Idrissi. Mind & hand.
I’m a graphic and motion designer from Tétouan, with 4 years of experience. I design brand identities and social campaigns, and I animate them: motion graphics, reels, ads and films, from the first idea to the final files.
Today I pair brand strategy with AI-assisted production to deliver identities, campaigns and films faster, without losing the craft.
What I do
- Brand identity. Strategy, logos, typography, colour and guidelines.
- Art direction. Campaign concepts, editorial direction and social media systems.
- Motion & video. Motion graphics, reels, ads and real estate films, with AI-assisted imagery where it helps.
How I work
Every project moves through the same three steps, from the first conversation to the final files:
- Find the idea
- Explore the direction
- Make it work
Brands I’ve worked with
ExploreMorocco, MAALEM, Asia This Way, Moghreb Atletico Tétouan, JustFit, IS Nutrition, Morocco Travel, Vanysis, Overt, Nomad Vélo, E-Botola, Sarasota Paradise, The Norvale Club, Dr. Majed Mikhail, Bio Care & Beauty, Elif Immobilier, Haut Standing Car, Safwan Or, Instituto Selectividad.
Selected work
- Moghreb Atletico Tétouan — Matchday stories, made of football, cinema and Tétouan.
- E-Botola — Player portraits built around club colours and the energy of Moroccan esports.
- Sarasota Paradise — Matchday graphics for a Florida football club, in teal, coral and sunset light.
- Dr. Majed Mikhail — A three-colour social series balancing precision, warmth and emotion.
- VANYSIS — An AI creative operating system for a skin performance brand.
- ExploreMorocco — Editorial art direction for northern Morocco, made to be explored slowly.
- AQLUMA — AI literacy made approachable for Moroccan teens and their parents.
- JustFit — Social campaigns, bold offers and everyday energy for a Tétouan gym.
- IS Nutrition — Bold product visuals, sports celebrations and a playful Moroccan voice.
- MAALEM — Cinematic AI films for real estate developers in Morocco and the Gulf.
- Morocco Travel — Destination collages and connected travel campaigns, from blue skies to architectural detail.
- Bio Care & Beauty — Social content for a skincare boutique and beauty clinic, from weekly promotions to video covers.
- Elif Ménage — Social posts for a home cleaning service, in clean blue and bright yellow.
- Haut Standing Car — Car rental campaigns that sell the road trip, not the car.
- Safwan Or — Jewellery posts that let the gold speak, with a quiet French title on each piece.
- Instituto Selectividad — Enrolment campaigns for a Tangier school preparing students for university in Spain.
Where
Based in Tétouan, Morocco. To start a project, see the contact page, or browse more work on Behance.